(03-05-2009) Innovation Poll
Take our innovation poll and tell us what you think.
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(09-25-2007) innovation Management Acquires Third Floor Productions
Adds Viral Marketing Division to Complement Brand Services
innovationManagement, a leading brand strategy company, has acquired Third Floor Productions, a pioneer in personalized marketing strategies, expanding iM's portfolio to include viral marketing services.
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(08-28-2007) Third Floor Productions: from the attic to your screen
“A lot of tech companies don’t have the money to do traditional marketing. A lot of tech companies with no way of marketing are stuck in their cage. This could give them a tool. They can post it on their Web site, Youtube, so many places where if it’s interesting, it could take off,”
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(08-13-2007) ‘Old Friends’ viral video short featured on Verizon V CAST
‘Old Friends’, a 58-second short produced by John Roberts of Third Floor Productions, will now be offered on V CAST, a streaming video subscription service offered by Verizon Wireless.
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(08-13-2007) Trade Capacity Building
“I received very useful, practical marketing information from an expert with direct experience, not information which could be found from general sources,” said Nichaya Srisuchart, Business Development Manager of Surintip Rice Mill Co., Ltd. “We received advice on strategy to enter the U.S. market, which is really beneficial and just what we sought. It’s like a doctor diagnosing a patient and correctly pinpointing the disease,” she said. “We knew were having problems, but we didn’t know why.”
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(06-27-2007) Packaging so important for US market, seminar told
Kevin Leibel, president of Innovation Management of LLC, and Ron Farnum, founding partner of Spark Marketing Services, were invited as speakers at a seminar entitled "Designing your food packaging to capture the US market", organised by the Kenan Institute Asia yesterday.
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(04-01-2007) Creative Research to Test Assumptions
How does a guy with an entrepreneurial spirit and no undergraduate degree wind up earning a MBA, starting a highly successful marketing company, and serving as an adjunct college professor? By always asking, "Why not?"
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